Michael Jensen, Director of Strategic Web Communications at the National Academies Press, has released video of his talk at the Association of American University Presses’ Annual Meeting — the talk is entitled Scholarly Publishing in the New Era of Scarcity 2010-2025. Here’s part 1:
I saw Jensen give an enormously entertaining and thought-provoking presentation on the future of scholarly publishing at Texas A&M’s symposium on that topic back in February. And while he touches on many of the same points here — the academy’s need to innovate its way out of a failed publishing model, the importance of branding to promote the value of scholarly work — this speech is much grander in scope. As he says in the opening in his typically half-ironic way, it’s about “saving scholarly publishing and saving civilization.”
You might take issue with some of what Jensen says, but I recommend giving the video a look. If nothing else, it’ll make you think.
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